• deal or no deal: can incentives encourage widespread adoption of intelligent speed adaptation devices?

    جزئیات بیشتر مقاله
    • تاریخ ارائه: 1392/01/01
    • تاریخ انتشار در تی پی بین: 1392/01/01
    • تعداد بازدید: 744
    • تعداد پرسش و پاسخ ها: 0
    • شماره تماس دبیرخانه رویداد: -
     given the burden of injury, economic, environmental and social consequences associated with speeding, reducing road traffic speed remains a major priority. intelligent speed adaptation (isa) is a promising but controversial new in-vehicle system that provides drivers with support on the speed-control task. in order to model potential system uptake, this paper explores drivers’ preferences for two different types of isa given a number of alternative fiscal incentives and non-fiscal measures, using a stated preference approach. as would be expected with such a contentious issue, the analysis revealed the presence of significant variations in sensitivities and preferences in the sample. while a non-negligible part of the sample population has such strong opposition to isa that no reasonable discounts or incentives would lead to them buying or accepting such a system, there is also a large part of the population that, if given the right incentives, would be willing or even keen to equip their vehicle with an isa device.

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